Vikas L. Paranjape, is Partner at the Jyotsna Prakashan publishing house. Established in 1950, Jyotsna Prakashan has been a popular name, since six decades in art books and children’s literature. While it was primarily into vernacular children’s book publishing till 1987, it entered into publishing art technique books simultaneously in Marathi and English in around 1990.
Today Jyotsna Prakashan has produced a niche as art book publishers. Titles related to art range from books on subjects such as sketching, drawing and painting to those which cover views and working methods of artists. Children’s books also form a major part of its publishing; the titles range from picture books, fiction, biographies, history, science and environment.
Vikas, particularly looks after the sales and marketing of this family publishing house. His books are marketed across the nation. Vikas has been continuously visiting major book fairs across the nation, and has attended international fairs such as Frankfurt Book Fair too. Vikas has also organised book fairs in International Marathi Conferences in USA, Israel and Mauritius.